Once there was a drop in demand for small luxury cars and even the head of Mercedes-Benz USA in the late 1990s, was keen in getting out the expensive A-class small car out of the United States. But now the European brands are trying to change this condition and they have a plan to roll out the new small luxury cars at an affordable price with luxury content. The A class luxury sedan which are expected in 2013 in the USA is going to be the new model of the small cars and a recent statistics reveal that “They're low-volume vehicles, with combined U.S. sales of 23,596 units last year”.
The car maker’s estimate that this trend will change and it will increase in double in the next few years. Jeff Schuster, an executive director of global forecasting at J.D. Power and Associates, says “the recession and fuel prices have changed what buyers consider important”. People have changed their thoughts about the Small cars and now they think that instead of buying a large car, why not the small car that has same content and desire. In our last post, we have discussed about the plan of Mercedes Benz in importing the small sedan with electric power train and more features, but now they have only decided to bring out the smaller A class to the united states. When they have decided to bring out this smaller class, executives demanded only for the larger B class, but later it was reversed and they got attracted with this car when they went a trip to Mercedes-Benz headquarters in Stuttgart.
The sales ratio of small cars has been increased dramatically since 2009 and even other manufacturers apart from Mercedes Benz are in the plan to bring out the small luxury cars into the US market. Whatever your car model and size may be, we at All America Auto Transport
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